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Newsstand Versions

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I know we have talked about this many times, but I just ran into an issue that I don't recall having seen before.  I know that overall, CB doesn't differentiate between direct and newsstand editions.  What about the situation where the direct edition has no UPC but the variant does?  CB has the direct version pictured with no UPC but the newsstand has a UPC on the cover that is not on the direct at all.  Is it better to make a separate entry or just add a UPC to a book that doesn't actually have one on it? 

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